{"id":109178,"date":"2017-08-05T09:05:16","date_gmt":"2017-08-05T08:05:16","guid":{"rendered":"http:\/\/kapitalis.com\/tunisie\/?p=109178"},"modified":"2017-08-05T09:05:16","modified_gmt":"2017-08-05T08:05:16","slug":"nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017","status":"publish","type":"post","link":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/","title":{"rendered":"NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017)"},"content":{"rendered":"<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-109180\" src=\"http:\/\/kapitalis.com\/tunisie\/wp-content\/uploads\/2017\/08\/New-Body-Line.jpg\" alt=\"\" width=\"626\" height=\"380\" \/><\/p>\n<p><em><strong>La soci\u00e9t\u00e9 New Body Line (NBL) a enregistr\u00e9, au cours du 1er semestre 2017, une r\u00e9gression du chiffre d\u2019affaires (CA) de 8,77% par rapport \u00e0 la m\u00eame p\u00e9riode de 2016.<\/strong> <\/em><\/p>\n<p><!--more--><\/p>\n<p>Selon les indicateurs d\u2019activit\u00e9 de la soci\u00e9t\u00e9 relatifs au 2e trimestre 2017, cette r\u00e9gression a \u00e9t\u00e9 enregistr\u00e9e malgr\u00e9 une augmentation de 4,50% de son CA au cours du 2e trimestre de cette ann\u00e9e en comparaison avec le m\u00eame trimestre de 2016.<\/p>\n<p>Cette baisse r\u00e9sulte, d\u2019une part, d\u2019une \u00e9volution des ventes des produits basiques de 17,1%, contre, d\u2019autre part, une baisse des ventes des produits intelligents de 15,16%, situation qui s\u2019explique plusieurs facteurs, dont notamment, la substitution de l\u2019ancien principal client Lytess par de nouveaux clients dont la mont\u00e9e en charge progressive se confirme au fil du temps; l\u2019effet de la mode qui a int\u00e9gr\u00e9 un nouveau facteur, perturbateur pour les producteurs, \u00e0 savoir la multitude de colories pour un seul article; le comportement devenu commun \u00e0 tous les clients de la NBL, c\u2019est-\u00e0-dire le stockage des articles chez eux et l\u2019adoption de la technique des petites commandes.<\/p>\n<p>L\u2019\u00e9volution de la NBL et ses performances dans la livraison des marchandises en un temps record a encourag\u00e9 ses clients \u00e0 adopter ce comportement.<\/p>\n<p>Pour faire face \u00e0 cette situation, NBL a commenc\u00e9, depuis la fin 2016, et tout en se basant sur ses multiples actions de recherche et de d\u00e9veloppement innovatrices, \u00e0 mener des actions commerciales et de marketing en vue de conqu\u00e9rir de nouveaux march\u00e9s et de proposer de nouveaux produits innovants \u00e0 forte valeur ajout\u00e9e.<\/p>\n<p>C\u2019est ainsi par exemple que la soci\u00e9t\u00e9 vient de lancer de nouvelles gammes dans le domaine du param\u00e9dical et du sport technique et estime int\u00e9resser, dans les ann\u00e9es \u00e0 venir, un nombre important de clients.<\/p>\n<p>Les investissements r\u00e9alis\u00e9s courant du 2e trimestre 2017 se rattachent aux activit\u00e9s d\u2019extension et de d\u00e9veloppement de la NBL. Cet investissement d\u2019un montant de 54.370 dinars tunisiens (DT) a \u00e9t\u00e9 r\u00e9alis\u00e9 sur fonds propres de la soci\u00e9t\u00e9, ce qui laisse son niveau d\u2019endettement toujours \u00e9gal \u00e0 z\u00e9ro.<\/p>\n<p style=\"text-align: right;\"><strong>I. B.<\/strong> (avec communiqu\u00e9).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La soci\u00e9t\u00e9 New Body Line (NBL) a enregistr\u00e9, au cours du 1er semestre 2017, une r\u00e9gression du chiffre d\u2019affaires (CA) de 8,77% par rapport \u00e0 la m\u00eame p\u00e9riode de 2016.<\/p>\n","protected":false},"author":8,"featured_media":109180,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[995,2433],"tags":[3857,1057,34431,494,21302],"class_list":["post-109178","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","category-tunisie","tag-chiffre-daffaires","tag-endettement","tag-indicateurs-dactivite","tag-investissement","tag-new-body-line"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017) - Kapitalis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017) - Kapitalis\" \/>\n<meta property=\"og:description\" content=\"La soci\u00e9t\u00e9 New Body Line (NBL) a enregistr\u00e9, au cours du 1er semestre 2017, une r\u00e9gression du chiffre d\u2019affaires (CA) de 8,77% par rapport \u00e0 la m\u00eame p\u00e9riode de 2016.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/\" \/>\n<meta property=\"og:site_name\" content=\"Kapitalis\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/KapitalisInfo\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-05T08:05:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kapitalis.com\/tunisie\/wp-content\/uploads\/2022\/05\/kapitalis-logo-fb.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"webmaster kapitalis\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@KapitalisInfo\" \/>\n<meta name=\"twitter:site\" content=\"@KapitalisInfo\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"webmaster kapitalis\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/\"},\"author\":{\"name\":\"webmaster kapitalis\",\"@id\":\"https:\/\/kapitalis.com\/tunisie\/#\/schema\/person\/d71f33a9ca44f7bad4698210b480c8e9\"},\"headline\":\"NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017)\",\"datePublished\":\"2017-08-05T08:05:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/\"},\"wordCount\":373,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/kapitalis.com\/tunisie\/#organization\"},\"image\":{\"@id\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#primaryimage\"},\"thumbnailUrl\":\"\",\"keywords\":[\"chiffre d'affaires\",\"endettement\",\"indicateurs d\u2019activit\u00e9\",\"investissement\",\"New Body Line\"],\"articleSection\":[\"ECONOMIE\",\"Tunisie\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/\",\"url\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/\",\"name\":\"NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017) - Kapitalis\",\"isPartOf\":{\"@id\":\"https:\/\/kapitalis.com\/tunisie\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2017-08-05T08:05:16+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/kapitalis.com\/tunisie\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/kapitalis.com\/tunisie\/#website\",\"url\":\"https:\/\/kapitalis.com\/tunisie\/\",\"name\":\"Kapitalis\",\"description\":\"L&#039;actualit\u00e9 en Tunisie et dans le monde\",\"publisher\":{\"@id\":\"https:\/\/kapitalis.com\/tunisie\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/kapitalis.com\/tunisie\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/kapitalis.com\/tunisie\/#organization\",\"name\":\"Kapitalis\",\"url\":\"https:\/\/kapitalis.com\/tunisie\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/kapitalis.com\/tunisie\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/kapitalis.com\/tunisie\/wp-content\/uploads\/2022\/05\/Kapitalis-big-size.png\",\"contentUrl\":\"https:\/\/kapitalis.com\/tunisie\/wp-content\/uploads\/2022\/05\/Kapitalis-big-size.png\",\"width\":5000,\"height\":1500,\"caption\":\"Kapitalis\"},\"image\":{\"@id\":\"https:\/\/kapitalis.com\/tunisie\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/KapitalisInfo\/\",\"https:\/\/x.com\/KapitalisInfo\",\"https:\/\/www.youtube.com\/channel\/UC-yDYrHyfFBWWZaOw3FPg9Q\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/kapitalis.com\/tunisie\/#\/schema\/person\/d71f33a9ca44f7bad4698210b480c8e9\",\"name\":\"webmaster kapitalis\",\"url\":\"https:\/\/kapitalis.com\/tunisie\/author\/webmaster-kapitalis\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017) - Kapitalis","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/","og_locale":"fr_FR","og_type":"article","og_title":"NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017) - Kapitalis","og_description":"La soci\u00e9t\u00e9 New Body Line (NBL) a enregistr\u00e9, au cours du 1er semestre 2017, une r\u00e9gression du chiffre d\u2019affaires (CA) de 8,77% par rapport \u00e0 la m\u00eame p\u00e9riode de 2016.","og_url":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/","og_site_name":"Kapitalis","article_publisher":"https:\/\/www.facebook.com\/KapitalisInfo\/","article_published_time":"2017-08-05T08:05:16+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/kapitalis.com\/tunisie\/wp-content\/uploads\/2022\/05\/kapitalis-logo-fb.png","type":"image\/png"}],"author":"webmaster kapitalis","twitter_card":"summary_large_image","twitter_creator":"@KapitalisInfo","twitter_site":"@KapitalisInfo","twitter_misc":{"\u00c9crit par":"webmaster kapitalis","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#article","isPartOf":{"@id":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/"},"author":{"name":"webmaster kapitalis","@id":"https:\/\/kapitalis.com\/tunisie\/#\/schema\/person\/d71f33a9ca44f7bad4698210b480c8e9"},"headline":"NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017)","datePublished":"2017-08-05T08:05:16+00:00","mainEntityOfPage":{"@id":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/"},"wordCount":373,"commentCount":0,"publisher":{"@id":"https:\/\/kapitalis.com\/tunisie\/#organization"},"image":{"@id":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#primaryimage"},"thumbnailUrl":"","keywords":["chiffre d'affaires","endettement","indicateurs d\u2019activit\u00e9","investissement","New Body Line"],"articleSection":["ECONOMIE","Tunisie"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/","url":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/","name":"NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017) - Kapitalis","isPartOf":{"@id":"https:\/\/kapitalis.com\/tunisie\/#website"},"primaryImageOfPage":{"@id":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#primaryimage"},"image":{"@id":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#primaryimage"},"thumbnailUrl":"","datePublished":"2017-08-05T08:05:16+00:00","breadcrumb":{"@id":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/kapitalis.com\/tunisie\/2017\/08\/05\/nbl-chiffre-daffaires-en-baisse-de-877-1er-semestre-2017\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/kapitalis.com\/tunisie\/"},{"@type":"ListItem","position":2,"name":"NBL : Chiffre d\u2019affaires en baisse de 8,77% (1er semestre 2017)"}]},{"@type":"WebSite","@id":"https:\/\/kapitalis.com\/tunisie\/#website","url":"https:\/\/kapitalis.com\/tunisie\/","name":"Kapitalis","description":"L&#039;actualit\u00e9 en Tunisie et dans le monde","publisher":{"@id":"https:\/\/kapitalis.com\/tunisie\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/kapitalis.com\/tunisie\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/kapitalis.com\/tunisie\/#organization","name":"Kapitalis","url":"https:\/\/kapitalis.com\/tunisie\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/kapitalis.com\/tunisie\/#\/schema\/logo\/image\/","url":"https:\/\/kapitalis.com\/tunisie\/wp-content\/uploads\/2022\/05\/Kapitalis-big-size.png","contentUrl":"https:\/\/kapitalis.com\/tunisie\/wp-content\/uploads\/2022\/05\/Kapitalis-big-size.png","width":5000,"height":1500,"caption":"Kapitalis"},"image":{"@id":"https:\/\/kapitalis.com\/tunisie\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/KapitalisInfo\/","https:\/\/x.com\/KapitalisInfo","https:\/\/www.youtube.com\/channel\/UC-yDYrHyfFBWWZaOw3FPg9Q"]},{"@type":"Person","@id":"https:\/\/kapitalis.com\/tunisie\/#\/schema\/person\/d71f33a9ca44f7bad4698210b480c8e9","name":"webmaster kapitalis","url":"https:\/\/kapitalis.com\/tunisie\/author\/webmaster-kapitalis\/"}]}},"_links":{"self":[{"href":"https:\/\/kapitalis.com\/tunisie\/wp-json\/wp\/v2\/posts\/109178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kapitalis.com\/tunisie\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kapitalis.com\/tunisie\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kapitalis.com\/tunisie\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/kapitalis.com\/tunisie\/wp-json\/wp\/v2\/comments?post=109178"}],"version-history":[{"count":0,"href":"https:\/\/kapitalis.com\/tunisie\/wp-json\/wp\/v2\/posts\/109178\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kapitalis.com\/tunisie\/wp-json\/wp\/v2\/media\/109180"}],"wp:attachment":[{"href":"https:\/\/kapitalis.com\/tunisie\/wp-json\/wp\/v2\/media?parent=109178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kapitalis.com\/tunisie\/wp-json\/wp\/v2\/categories?post=109178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kapitalis.com\/tunisie\/wp-json\/wp\/v2\/tags?post=109178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}