{"id":12472060,"date":"2024-04-15T07:28:02","date_gmt":"2024-04-15T06:28:02","guid":{"rendered":"https:\/\/kapitalis.com\/tunisie\/?p=12472060"},"modified":"2024-04-15T07:31:46","modified_gmt":"2024-04-15T06:31:46","slug":"tunisie-lessect-lance-la-formation-en-entrepreneuriat-culturel","status":"publish","type":"post","link":"https:\/\/kapitalis.com\/tunisie\/2024\/04\/15\/tunisie-lessect-lance-la-formation-en-entrepreneuriat-culturel\/","title":{"rendered":"Tunisie : l\u2019Essect lance une formation en entrepreneuriat culturel"},"content":{"rendered":"\n

Au sein de l\u2019\u00c9cole sup\u00e9rieure des sciences \u00e9conomiques et commerciales de Tunis (Essect), \u00e9merge cette ann\u00e9e (2023-2024) un programme r\u00e9volutionnaire d\u00e9di\u00e9 aux industries culturelles et cr\u00e9atives : le Master professionnel en management entrepreneurial et marketing en industries culturelles et cr\u00e9atives (Memicc).<\/em><\/strong><\/p>\n\n\n\n

Riadh Bouslimi<\/strong><\/p>\n\n\n\n\n\n\n\n

Selon les co-responsables de ce master, Bochra Zaier Aouadi et Meriem Maazoul, le projet de formation est con\u00e7u avec soin et f\u00e9d\u00e9r\u00e9 avec d\u2019autres institutions (Isbat, ISMT, TIC DCE, minist\u00e8re des Affaires culturelles\u2026), afin \u00ab<\/em>de doter des professionnels du m\u00e9tier de comp\u00e9tences manag\u00e9riales pour pouvoir lancer et g\u00e9rer des projets culturels et cr\u00e9atifs\u00bb<\/em>.<\/p>\n\n\n\n

Le Memicc incarne une vision strat\u00e9gique du d\u00e9veloppement des industries culturelles et cr\u00e9atives en Tunisie. En mettant l\u2019accent sur le management entrepreneurial et le marketing, le programme pr\u00e9pare les \u00e9tudiants \u00e0 devenir des acteurs cl\u00e9s dans un secteur en constante \u00e9volution.<\/p>\n\n\n\n

Le projet de formation propose un programme complet couvrant une vari\u00e9t\u00e9 de domaines des ICC et d\u00e9veloppant des comp\u00e9tences cl\u00e9s telles que le management, l\u2019entrepreneuriat et le marketing. Et ce par l\u2019organisation de sessions de brainstorming, de design thinking et de d\u00e9veloppement de projets pour encourager l\u2019innovation parmi les \u00e9tudiants.<\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

LeMemicc s\u2019adresse \u00e0 un large \u00e9ventail de candidats, des \u00e9tudiants passionn\u00e9s aux professionnels en qu\u00eate de perfectionnement, en valorisant leur exp\u00e9rience professionnelle. Des \u00e9v\u00e8nements de r\u00e9seautage sont organis\u00e9s r\u00e9guli\u00e8rement, offrant aux \u00e9tudiants et aux professionnels l\u2019occasion de se rencontrer et d\u2019\u00e9changer des id\u00e9es.<\/p>\n\n\n\n

LeMemicc organise des \u00e9v\u00e9nements inspirants et des rencontres avec des professionnels pour cr\u00e9er un environnement propice \u00e0 l\u2019entrepreneuriat culturel et pr\u00e9parer les \u00e9tudiants \u00e0 devenir des leaders dans le domaine. Par exemple, des conf\u00e9rences avec des entrepreneurs \u00e0 succ\u00e8s des industries culturelles et cr\u00e9atives sont r\u00e9guli\u00e8rement organis\u00e9es pour inspirer les \u00e9tudiants et les aider \u00e0 comprendre les d\u00e9fis et les opportunit\u00e9s du secteur.<\/p>\n\n\n\n

Un exemple illustrant cette vision est le rassemblement du 13 d\u00e9cembre 2023 \u00e0 l\u2019h\u00f4tel El-Mouradi Africa Tunis, o\u00f9 le Memicc a anim\u00e9 une journ\u00e9e sous le th\u00e8me : \u00abDesign d\u2019un \u00e9cosyst\u00e8me cr\u00e9ateur de valeur pour l\u2019entrepreneuriat culturel\u00bb<\/em>, qui a r\u00e9uni les parties prenantes et les acteurs cl\u00e9s des ICC en Tunisie pour des \u00e9changes enrichissants et un renforcement des liens au sein de la communaut\u00e9.<\/p>\n\n\n

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Le lendemain, le Memicc Talk, inscrit dans le cadre du module \u00abProjet professionnel et carri\u00e8re artistique\u00bb<\/em>, a permis aux \u00e9tudiants d\u2019\u00e9changer avec deux figures embl\u00e9matiques de l\u2019industrie cin\u00e9matographique tunisienne : Salma Baccar et Marwa Ben Jemai. Les \u00e9tudiants ont eu l\u2019opportunit\u00e9 de s\u2019inspirer des parcours professionnels riches en enseignements et d\u2019acqu\u00e9rir une compr\u00e9hension plus approfondie des d\u00e9fis et des opportunit\u00e9s dans le secteur des ICC.<\/p>\n","protected":false},"excerpt":{"rendered":"

L’Essect lance un programme r\u00e9volutionnaire d\u00e9di\u00e9 aux industries culturelles et cr\u00e9atives. <\/p>\n","protected":false},"author":8,"featured_media":12472084,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[992,994,995,2433],"tags":[115005,97418,115003,82955,115004,576,115007,115006,4486],"class_list":["post-12472060","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-la-une","category-culture","category-economie","category-tunisie","tag-bochra-zaier-aouadi","tag-entrepreneuriat-culturel","tag-essect","tag-industries-culturelles","tag-management-entrepreneurial","tag-marketing","tag-marwa-ben-jemai","tag-meriem-maazoul","tag-salma-baccar"],"yoast_head":"\nTunisie : l\u2019Essect lance une formation en entrepreneuriat culturel - Kapitalis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kapitalis.com\/tunisie\/2024\/04\/15\/tunisie-lessect-lance-la-formation-en-entrepreneuriat-culturel\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tunisie : l\u2019Essect lance une formation en entrepreneuriat culturel - 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