L\u2019Association Culture et d\u00e9veloppement (ACD) m\u00e8ne le projet Siccaveneria d\u00e9di\u00e9 au marketing territorial, \u00e0 la labellisation et \u00e0 la digitalisation du patrimoine mat\u00e9riel et immat\u00e9riel de la r\u00e9gion du Kef.<\/strong><\/em><\/p>\n<\/p>\n
Siccaveneria, mis en \u0153uvre dans le cadre de l\u2019\u00e9laboration et la gestion de projets participants au d\u00e9veloppement de la r\u00e9gion du Kef, rappelle l\u2019ancien nom romain de la r\u00e9gion du Kef, la ville ou le camp de V\u00e9nus, d\u00e9esse de la beaut\u00e9 et de l\u2019amour.<\/p>\n
Ce projet soutenu par l\u2019association Tfanen-Tunisie cr\u00e9ative, a pour objectif de booster l\u2019attractivit\u00e9 de la r\u00e9gion du Kef, la promotion de son potentiel touristique et culturel ainsi que la digitalisation de son patrimoine mat\u00e9riel et immat\u00e9riel.<\/p>\n
Pour ce faire, Siccaveneria s\u2019appuie sur de nombreuses activit\u00e9s telles que la mise en place d\u2019un label r\u00e9gional \u2018\u2018Siccaveneria Land of love and Art\u2019\u2019<\/em>, dans le but de renforcer la coordination entre les maillons de la cha\u00eene de valeur constitu\u00e9e par les diff\u00e9rents acteurs \u00e9conomiques de la r\u00e9gion : op\u00e9rateurs culturels, artisans, h\u00f4teliers, agriculteurs\u2026<\/p>\nCette op\u00e9ration pourrait, \u00e0 terme, influer sur le d\u00e9veloppement de l\u2019\u00e9conomie locale des secteurs cl\u00e9s de la r\u00e9gion du Kef et de l\u2019offre de tourisme \u00e9cologique et culturel de la r\u00e9gion.<\/p>\n
Le projet vise la promotion des sites historiques embl\u00e9matiques de la r\u00e9gion du Kef.<\/p>\n
Dans ce cadre, le site de la table de Jugurtha sera mis en avant par le biais d\u2019un colloque organis\u00e9 autour de la table de Jugurtha sur le th\u00e8me : \u00abPotentiel et perspectives de d\u00e9veloppement\u00bb<\/em>, \u00e0 Kalaat Senan, le 20 octobre 2018.<\/p>\nLa r\u00e9alisation de vid\u00e9os, photos et spots, le tra\u00e7age de circuits touristiques sont autant d\u2019actions qui rythmeront ce volet.<\/p>\n
Autre volet : l\u2019organisation d\u2019un s\u00e9minaire sur le potentiel et l\u2019attractivit\u00e9 de la r\u00e9gion du Kef et la richesse de son patrimoine, qui aura lieu les 24 et 25 novembre prochain, afin d\u2019inciter les acteurs des diff\u00e9rents secteurs \u00e0 investir au Kef.<\/p>\n
Le volet relatif \u00e0 la labellisation des produits locaux et de terroir \u00abSiccaveneriaDelight\/Relax\u00bb<\/em> aura pour objectif la labellisation et l\u2019accompagnement des producteurs locaux en leur offrant des solutions\/formations pour un syst\u00e8me plus efficient de distribution, de conditionnement et de communication autour de leurs produits.<\/p>\nLa promotion et la valorisation du patrimoine des expressions artistiques du Kef et le renforcement de la pluralit\u00e9 de sa m\u00e9moire artistique se d\u00e9cline en deux axes. Un premier portant sur la formation et l\u2019accompagnement des professionnels du secteur culturel dans les diff\u00e9rents \u00e9v\u00e9nements de la r\u00e9gion du Kef.<\/p>\n
Le deuxi\u00e8me axe porte sur l\u2019\u00e9laboration de r\u00e9sidences artistiques favorisant \u00e0 la fois le cachet authentique de la musique du Kef ainsi que le m\u00e9tissage artistique multigenres, le but \u00e9tant d\u2019assurer la conservation, la p\u00e9rennit\u00e9 et la diffusion du patrimoine artistique de la ville du Kef.<\/p>\n
Le produit des r\u00e9sidences fera office de spectacles au sein de la cinqui\u00e8me \u00e9dition du festival Sicca Jazz du 19 au 23 mars 2019.<\/p>\n
Par ailleurs, toutes ces activit\u00e9s vont \u00eatre digitalis\u00e9es dans un site web \u00abSiccaveneria.com<\/em>\u00bb de promotion et de marketing de la r\u00e9gion du Kef d\u00e9veloppant l\u2019image touristique, la notori\u00e9t\u00e9 et l\u2019attractivit\u00e9 du territoire.<\/p>\nLe projet a un directeur, Ramzi Jebabli, un chef, Amira Feriani, et de coordinateurs: Wafa Ghanem et Yosra Blali.<\/p>\n
Source<\/strong><\/em> : communiqu\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"L\u2019Association Culture et d\u00e9veloppement (ACD) m\u00e8ne le projet Siccaveneria d\u00e9di\u00e9 au marketing territorial, \u00e0 la labellisation et \u00e0 la digitalisation du patrimoine mat\u00e9riel et immat\u00e9riel de la r\u00e9gion du Kef.<\/p>\n","protected":false},"author":8,"featured_media":178266,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[994,2433],"tags":[26577,527,42398],"class_list":["post-178261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culture","category-tunisie","tag-kalaat-senan","tag-kef","tag-tfanen-tunisie-creative"],"yoast_head":"\n
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