{"id":1870118,"date":"2022-06-30T12:15:42","date_gmt":"2022-06-30T11:15:42","guid":{"rendered":"https:\/\/kapitalis.com\/tunisie\/?p=1870118"},"modified":"2022-06-30T12:15:43","modified_gmt":"2022-06-30T11:15:43","slug":"tunisie-la-bna-estime-que-la-digitalisation-des-services-bancaires-est-une-obligation","status":"publish","type":"post","link":"https:\/\/kapitalis.com\/tunisie\/2022\/06\/30\/tunisie-la-bna-estime-que-la-digitalisation-des-services-bancaires-est-une-obligation\/","title":{"rendered":"Tunisie : La BNA estime que la digitalisation des services bancaires est une \u00abobligation\u00bb"},"content":{"rendered":"\n

Arbia Alaya, DGA support et transformation digitale au sein de la Banque nationale agricole (BNA), est revenue, cette semaine, lors d’un entretien accord\u00e9 \u00e0 Express FM<\/a>, sur l’importance de la digitalisation des services bancaires en Tunisie et les mesures futures qu’il faut prendre dans cette optique.<\/em><\/strong><\/p>\n\n\n\n\n\n\n\n

La responsable a expliqu\u00e9 qu’aujourd’hui, la digitalisation n’est plus un choix, mais une obligation, et que la banque qui rate ce virage rate, par la m\u00eame occasion, tout son d\u00e9veloppement.<\/p>\n\n\n\n

\u00abPartant de cette id\u00e9e, nous avons tout d’abord pens\u00e9 qu’il fallait mettre en place une \u00e9quipe de veille technique et concurrentielle afin de suivre l’\u00e9volution de la digitalisation<\/em>\u00bb, a-t-elle ajout\u00e9, estimant que la digitalisation des services bancaires m\u00e8ne \u00e0 contribuer \u00e0 l’\u00e9conomie du pays et \u00e0 renforcer l’inclusion financi\u00e8re.<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

\u00abAvec le Mobile paiement, et plus t\u00f4t le mBanking et l’eBanking, nous avons franchi le premier pas dans cette optique, et maintenant nous visons la signature \u00e9lectronique et l’eKYC. D’ailleurs, je pense que la Banque centrale et les banques tunisiennes doivent ensemble travailler pour la r\u00e9alisation de ce double-objectif. Cela permettra notamment \u00e0 des personnes qui ne sont pas en Tunisie de b\u00e9n\u00e9ficier de nos services<\/em>\u00bb, a-t-elle d\u00e9velopp\u00e9.<\/p>\n\n\n\n

En somme, selon Mme Alaya, il faut digitaliser les services bancaires d\u00e8s le premier contact avec le client, \u00e0 l’ouverture de son compte. <\/p>\n\n\n\n

Elle a \u00e9galement soulign\u00e9 que cela passe, au-del\u00e0 de l’aspect technique, par la r\u00e9glementation juridique et celle de la Banque centrale.<\/p>\n\n\n\n

C. B. Y.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Arbia Alaya, DGA support et transformation digitale au sein de la Banque nationale agricole (BNA), est revenue, cette semaine, lors d’un entretien accord\u00e9 \u00e0 Express FM, sur l’importance de la digitalisation des services bancaires en Tunisie et les mesures futures qu’il faut prendre dans cette optique.<\/p>\n","protected":false},"author":24,"featured_media":1665587,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[995,2433],"tags":[101077,128,154,17269,62643],"class_list":["post-1870118","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","category-tunisie","tag-arbia-alaya","tag-banque-centrale","tag-bna","tag-digitalisation","tag-tunisie"],"yoast_head":"\nTunisie : La BNA estime que la digitalisation des services bancaires est une \u00abobligation\u00bb - Kapitalis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kapitalis.com\/tunisie\/2022\/06\/30\/tunisie-la-bna-estime-que-la-digitalisation-des-services-bancaires-est-une-obligation\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tunisie : La BNA estime que la digitalisation des services bancaires est une \u00abobligation\u00bb - 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