{"id":3312,"date":"2015-06-06T11:51:42","date_gmt":"2015-06-06T10:51:42","guid":{"rendered":"http:\/\/kapitalis.com\/tunisie\/?p=3312"},"modified":"2015-06-06T11:51:42","modified_gmt":"2015-06-06T10:51:42","slug":"les-entreprises-tunisiennes-en-afrique-un-grand-retard-a-combler","status":"publish","type":"post","link":"https:\/\/kapitalis.com\/tunisie\/2015\/06\/06\/les-entreprises-tunisiennes-en-afrique-un-grand-retard-a-combler\/","title":{"rendered":"Les entreprises tunisiennes en Afrique: Un grand retard \u00e0 combler"},"content":{"rendered":"

\"Maison-Exportateur\"<\/a>La pr\u00e9sence tunisienne en Afrique se limite, encore, aux initiatives d\u2019hommes d’affaires op\u00e9rant dans le commerce international, les services et le BTP.<\/strong><\/em><\/p>\n

<\/p>\n

L’ouverture de lignes a\u00e9riennes et maritimes directes entre la Tunisie et l’Afrique, le renforcement des repr\u00e9sentations diplomatiques tunisiennes et l’accompagnement bancaire de l’investisseur, constituent les principales recommandations de la 6e \u2018\u2018Matinale de l’Export\u2019\u2019, consacr\u00e9e \u00e0 \u00abl’implantation des entreprises tunisiennes en Afrique: ou et comment?\u00bb<\/em>, tenue vendredi 5 juin 2015, \u00e0 la Maison de l’Exportateur, \u00e0 Tunis.<\/p>\n

Pour le directeur g\u00e9n\u00e9ral d’Ernst&Young Tunisie, Noureddine Hajji, l’Afrique est une destination \u00e0 prendre en consid\u00e9ration dans la strat\u00e9gie du d\u00e9veloppement des \u00e9changes commerciaux de la Tunisie, d’autant que ce continent a tripl\u00e9 son PIB en 10 ans et d\u00e9tient l’un des taux de croissance les plus forts au monde (8%), a-t-il indiqu\u00e9. Le poids \u00e9conomique de l\u2019ensemble du continent \u00e9quivaut ou d\u00e9passe celui des grands pays \u00e9mergents, a-t-il ajout\u00e9. Aussi la perception de l’investisseur international de l’Afrique a-t-elle \u00e9volu\u00e9 durant les 4 derni\u00e8res ann\u00e9es, ce qui a permis au continent de figurer parmi les zones les plus attractives, passant de la 8e position, en 2011, \u00e0 la 2e, en 2014.<\/p>\n

M. Hajji a appel\u00e9 les hommes d’affaires \u00e0 ne pas se contenter de l’exportation et \u00e0 opter pour l’installation, tout en faisant un choix judicieux du mode d’implantation et du partenaire local.<\/p>\n

La rencontre a mis l’accent sur les opportunit\u00e9s offertes par l’Afrique et les exp\u00e9riences r\u00e9ussies dans ce domaine, de mani\u00e8re \u00e0 inciter les hommes d’affaires tunisiens \u00e0 cibler davantage ce march\u00e9.<\/p>\n

La Pdg du Cepex, Aziza Htira Fitouri, a appel\u00e9, de son c\u00f4t\u00e9, \u00e0 ouvrir des lignes a\u00e9riennes et maritimes directes entre Tunis et les m\u00e9tropoles subsahariennes et de nouvelles repr\u00e9sentations diplomatiques tunisiennes sur le continent, dont le nombre demeure faible.
\nTaoufik Melayeh, responsable Afrique \u00e0 l’Union tunisienne de l’industrie, du commerce et de l’artisanat (Utica), a, pour sa part, mis l’accent sur l’absence de soutien aux hommes d’affaires tunisiens qui cherchent \u00e0 s’implanter en Afrique, et ne peuvent compter que sur leurs exp\u00e9riences et leur dynamisme, a-t-il d\u00e9plor\u00e9, en notant l’absence de banques tunisiennes offrant un service d’accompagnement aux hommes d’affaires en Afrique, le manque de lignes a\u00e9riennes directes (Tunisair dessert 4 destinations) et de bureaux d’assurances.<\/p>\n

Comparativement, les entreprises marocaines disposent de repr\u00e9sentations dans 23 pays africains et de liaisons a\u00e9riennes vers 27 destinations dans le continent.<\/p>\n

\u00abLa Tunisie, qui a commenc\u00e9 \u00e0 travailler sur le march\u00e9 africain depuis les ann\u00e9es 90, ne dispose pas de strat\u00e9gie dans ce domaine\u00bb<\/em>, a encore regrett\u00e9 M. Melayeh.<\/p>\n

La pr\u00e9sence tunisienne sur le continent se limite, actuellement, aux initiatives individuelles des hommes d’affaires op\u00e9rant dans le commerce international, les services et le b\u00e2timent et travaux publics (BTP).<\/p>\n

I. B.<\/strong> (avec Tap).<\/p>\n","protected":false},"excerpt":{"rendered":"

La pr\u00e9sence tunisienne en Afrique se limite, encore, aux initiatives d\u2019hommes d’affaires op\u00e9rant dans le commerce international, les services et le BTP.<\/p>\n","protected":false},"author":5,"featured_media":3314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[995],"tags":[41,1575,1595,365],"class_list":["post-3312","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","tag-afrique","tag-cepex","tag-entreprises-tunisiennes","tag-exportations"],"yoast_head":"\nLes entreprises tunisiennes en Afrique: Un grand retard \u00e0 combler - Kapitalis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kapitalis.com\/tunisie\/2015\/06\/06\/les-entreprises-tunisiennes-en-afrique-un-grand-retard-a-combler\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les entreprises tunisiennes en Afrique: Un grand retard \u00e0 combler - 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