{"id":347316,"date":"2021-04-29T08:23:52","date_gmt":"2021-04-29T07:23:52","guid":{"rendered":"http:\/\/kapitalis.com\/tunisie\/?p=347316"},"modified":"2021-04-29T08:24:06","modified_gmt":"2021-04-29T07:24:06","slug":"ooredoo-lance-do-sa-nouvelle-offre-100-digitale","status":"publish","type":"post","link":"https:\/\/kapitalis.com\/tunisie\/2021\/04\/29\/ooredoo-lance-do-sa-nouvelle-offre-100-digitale\/","title":{"rendered":"Ooredoo lance DO, sa nouvelle offre 100 % digitale"},"content":{"rendered":"\n
\"\"<\/figure><\/div>\n\n\n\n

Do est une nouvelle offre 100% digitale d\u2019Ooredoo qui pr\u00e9sente l\u2019avantage d\u2019\u00eatre \u00aball inclusive\u00bb, plus adapt\u00e9e aux exigences des jeunes branch\u00e9s.<\/em><\/strong><\/p>\n\n\n\n\n\n\n\n

Pour pr\u00e9senter cette nouvelle offre et annoncer le d\u00e9marrage de sa commercialisation, l\u2019op\u00e9rateur a organis\u00e9 \u00e0 Tunis, mercredi 28 avril 2021, une conf\u00e9rence de presse digitale.<\/p>\n\n\n\n

Ooredoo a con\u00e7u l\u2019offre Do, \u00e0 la fois digitale et exhaustive (voix, data, contenu, gaming\u2026) dans le cadre de l\u2019adaptation de ses offres aux exigences de la jeune client\u00e8le connect\u00e9e. C\u2019est une offre sur-mesure conforme aux exigences d\u2019une population high-tech en croissance exponentielle en Tunisie.<\/p>\n\n\n\n

Technologie de pointe et contenus diversifi\u00e9s<\/h3>\n\n\n\n

L\u2019offre Do s\u2019inspire du slogan \u00abAhna el digital\u00bb<\/em> (nous sommes le digital) exprimant la volont\u00e9 de l\u2019op\u00e9rateur de faire profiter le plus grand nombre de la digitalisation du secteur \u00e0 travers une avanc\u00e9e au niveau technique (plus haut d\u00e9bit) comme au niveau du contenu (large panoplie de contenus). Cette strat\u00e9gie vise \u00e0 consolider le leadership de l\u2019op\u00e9rateur dans un secteur tr\u00e8s \u00e9volutif et tr\u00e8s concurrentiel.<\/p>\n\n\n\n

\u00abNous poursuivons notre strat\u00e9gie de digitalisation orient\u00e9e client en modernisant notre offre pour satisfaire les attentes d\u2019une cible qui gagne du terrain sur le march\u00e9. Avec les mutations que le secteur conna\u00eet ces derni\u00e8res ann\u00e9es, on a d\u00e9cid\u00e9 d\u2019aller de l\u2019avant dans la digitalisation de nos offres et l\u2019offre DO suit cette logique qui continuera \u00e0 se d\u00e9velopper dans nos esprits et nos r\u00e9alisations\u00bb, <\/em>a d\u00e9clar\u00e9 Mansoor Rashed El Khater, CEO d\u2019Ooredoo Tunisie.<\/p>\n\n\n\n

Un parcours client 100% digital<\/h3>\n\n\n\n

L\u2019offre Do est accessible uniquement sur les canaux digitaux : l\u2019abonn\u00e9 peut changer d\u2019offre gratuitement sur l\u2019appli My Ooredoo soit acheter une Sim Do en ligne sur eshop Ooredoo<\/a> et se faire livrer gratuitement.<\/p>\n\n\n\n

Le client peut d\u00e9couvrir, activer et profiter de tous les avantages et services en un simple clic au niveau de l\u2019appli My Ooredoo. L\u2019assistance client se fera \u00e9galement exclusivement sur le canal digital, le client n\u2019aura qu\u2019\u00e0 soumettre sa demande sur l\u2019un de ces canaux : WhatsApp, Messenger, live chat sur l\u2019appli et site web ainsi que l\u2019espace FAQ d\u00e9di\u00e9 \u00e0 cette fin et aura une r\u00e9ponse rapide.<\/p>\n\n\n\n

L\u2019univers des services \u00e0 contenu<\/h3>\n\n\n\n

Pilier de la nouvelle utilisation de la data, l\u2019offre DO offre une panoplie de services \u00e0 contenu. Entre gaming, musique et vid\u00e9os \u00e0 la demande (VOD), les abonn\u00e9s auront du contenu riche \u00e0 exploiter.<\/p>\n\n\n\n

C\u00f4t\u00e9 gaming, l\u2019abonn\u00e9 aura des packs in\u00e9dits pour l\u2019utilisation des plus grands jeux mobiles de la place. Ces packs permettent aux gamers d\u2019exploiter des volumes data d\u00e9di\u00e9s \u00e0 chaque jeu mobile sur des p\u00e9riodes pr\u00e9d\u00e9finis \u00e0 des prix \u00e9tudi\u00e9s.<\/p>\n\n\n\n

En mati\u00e8re de musique, l\u2019abonnement Samm3ani sera propos\u00e9 gratuitement aux abonn\u00e9s Do en plus d\u2019un prix promotionnel pour les tonalit\u00e9s internationales.<\/p>\n\n\n\n

Pour les VODs, les amateurs de s\u00e9ries, films et sports auront des offres exclusives sur les plateformes Starz Play, Discovery, UFC Arabia et plus encore. La plateforme Artify est disponible \u00e9galement avec une p\u00e9riode d\u2019essai gratuite.<\/p>\n\n\n\n

Le maximum de forfaits \u00e0 moindre co\u00fbt<\/h3>\n\n\n\n

Dans une logique d\u2019optimisation, l\u2019offre DO se d\u00e9marque par sa g\u00e9n\u00e9rosit\u00e9 en termes de forfaits avec ses Pass internet et recharges qui offrent 10% de volume suppl\u00e9mentaire \u00e0 un tarif tr\u00e8s r\u00e9duit tout en r\u00e9duisant les co\u00fbts(SMS & voix au meilleur co\u00fbt sur le march\u00e9).<\/p>\n\n\n\n

Cette \u00e9quation \u00e0 multiples variables est r\u00e9solue par la satisfaction du client qui demande des packs \u00e0 la carte, capables de lui permettre de maximiser l\u2019utilisation de ses supports num\u00e9riques tout en minimisant le budget allou\u00e9. Une \u00e9quation qu\u2019Ooredoo a toujours su ma\u00eetriser vu son approche de proximit\u00e9 de flexibilit\u00e9.<\/p>\n\n\n\n

\u00c0 travers l\u2019offre DO, l\u2019abonn\u00e9 choisit le volume (voix et data) ad\u00e9quat \u00e0 ses besoins tout en b\u00e9n\u00e9ficiant d\u2019un bonus exceptionnel (jusqu\u2019\u00e0 10%). La fourchette des minutes en voix varie entre 15 et 300 minutes (5 heures); la fourchette data varie entre 100 Mo et 30 Go.<\/p>\n\n\n\n

Les forfaits internet propos\u00e9s par DO illustrent la g\u00e9n\u00e9rosit\u00e9 de l\u2019offre (100Gb \u00e0 82 DT et 70 Gb \u00e0 57,500 DT) pour 60 jours de validit\u00e9.<\/p>\n\n\n\n

Des partenariats qui facilitent la vie<\/h3>\n\n\n\n

L\u2019offre DO permet aux abonn\u00e9s d\u2019obtenir des acc\u00e8s privil\u00e9gi\u00e9s \u00e0 d\u2019autres plateformes de commerce en ligne, utiles pour faciliter la vie quotidienne. Il s\u2019agit de Club privil\u00e8ges (offres sp\u00e9ciales), teskerti.tn (remises et offres exclusives) et Intigo (remises).<\/p>\n\n\n\n

\u00c0 travers cette approche de partenariat, Ooredoo appuie les startups tunisiennes et facilite la vie de ses abonn\u00e9s, deux objectifs au c\u0153ur de l\u2019approche de l\u2019op\u00e9rateur.<\/p>\n\n\n\n

Ooredoo a con\u00e7u Do pour devenir une offre active qui continuera \u00e0 surprendre ses clients avec toute une feuille de route continue de nouveaux services, forfaits et produits exclusifs. Do est une aventure qui va \u00eatre p\u00e9renne et surprenante.<\/p>\n","protected":false},"excerpt":{"rendered":"

Do est une nouvelle offre 100% digitale d\u2019Ooredoo qui pr\u00e9sente l\u2019avantage d\u2019\u00eatre \u00aball inclusive\u00bb, plus adapt\u00e9e aux exigences des jeunes branch\u00e9s.<\/p>\n","protected":false},"author":8,"featured_media":347317,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[993,2433],"tags":[77265,78417,85897,89738,6218,89739],"class_list":["post-347316","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conso","category-tunisie","tag-artify","tag-discovery","tag-mansoor-rashed-el-khater","tag-offre-do","tag-ooredoo-tunisie","tag-starz-play"],"yoast_head":"\nOoredoo lance DO, sa nouvelle offre 100 % digitale - Kapitalis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kapitalis.com\/tunisie\/2021\/04\/29\/ooredoo-lance-do-sa-nouvelle-offre-100-digitale\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ooredoo lance DO, sa nouvelle offre 100 % digitale - 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