{"id":7071779,"date":"2023-03-23T06:53:08","date_gmt":"2023-03-23T05:53:08","guid":{"rendered":"https:\/\/kapitalis.com\/tunisie\/?p=7071779"},"modified":"2023-03-23T06:53:09","modified_gmt":"2023-03-23T05:53:09","slug":"la-marsa-wefix-la-startup-qui-rend-vie-a-vos-appareils-electromenagers","status":"publish","type":"post","link":"https:\/\/kapitalis.com\/tunisie\/2023\/03\/23\/la-marsa-wefix-la-startup-qui-rend-vie-a-vos-appareils-electromenagers\/","title":{"rendered":"La Marsa\u00a0: WeFix, la startup qui rend vie \u00e0 vos appareils \u00e9lectrom\u00e9nagers"},"content":{"rendered":"\n

A l\u2019atelier de Sabri Cheriha, rien ne se perd, rien ne se cr\u00e9e, tout se recycle. Nich\u00e9 en plein c\u0153ur de Bhar Lazrag, un quartier\u00a0de la commune de la Marsa, cet espace est une v\u00e9ritable caverne d\u2019Ali Baba, o\u00f9 s\u2019entassent et s\u2019empilent des centaines d\u2019appareils \u00e9lectriques et de pi\u00e8ces d\u00e9tach\u00e9es en fin de vie, qui n\u2019attendent que d\u2019\u00eatre ressuscit\u00e9s.<\/em><\/strong><\/p>\n\n\n\n\n\n\n\n

Des machines \u00e0 laver, en passant par les r\u00e9frig\u00e9rateurs, jusqu\u2019aux machines \u00e0 caf\u00e9, Sabri et son \u00e9quipe de techniciens chevronn\u00e9s r\u00e9parent, reconditionnent et recyclent toutes sortes d\u2019appareils \u00e9lectrom\u00e9nagers qui leur tombent sous la main.<\/p>\n\n\n\n

Avec sa startup baptis\u00e9e WeFix, le jeune homme entend promouvoir l\u2019\u00e9conomie circulaire, en incitant les consommateurs \u00e0 se tourner vers un mode de consommation sobre, durable et plus \u00e9co-responsable.<\/p>\n\n\n\n

\u00abEn privil\u00e9giant la r\u00e9paration au rachat, nous contribuons \u00e0 r\u00e9duire les d\u00e9chets \u00e9lectriques dans le pays, ce qui permet de minimiser leurs effets nocifs sur l\u2019environnement et la sant\u00e9 publique\u00bb<\/em>, d\u00e9clare Sabri dans un entretien \u00e0 l\u2019agence Tap.<\/p>\n\n\n\n

Les d\u00e9chets \u00e9lectriques, un danger pour l\u2019environnement<\/h2>\n\n\n\n

Selon l\u2019Agence nationale de gestion des d\u00e9chets (Anged), la Tunisie produit 100 000 tonnes de d\u00e9chets d\u2019\u00e9quipements \u00e9lectriques et \u00e9lectroniques (DEEE) par an. Ces d\u00e9chets contiennent plusieurs substances dangereuses comme le mercure, le plomb, les retardateurs de flamme brom\u00e9s qui constituent des risques majeurs pour l\u2019environnement et la sant\u00e9 des personnes, souligne le rapport \u00abGlobal E-Waste Monitor 2020\u00bb<\/em> publi\u00e9 par le Global E-waste Statistics Partnership (GESP).<\/p>\n\n\n\n

La mauvaise gestion de ces d\u00e9chets joue, \u00e9galement, un r\u00f4le dans le r\u00e9chauffement climatique. En effet, les r\u00e9frig\u00e9rants contenus dans certains \u00e9quipements d\u2019\u00e9change thermique sont des gaz \u00e0 effet de serre, indique la m\u00eame source.<\/p>\n\n\n

\n
\"\"
Sabri Cheriha.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

Outre l\u2019impact b\u00e9n\u00e9fique pour l\u2019environnement, la remise en \u00e9tat d\u2019un appareil usag\u00e9 permet aux m\u00e9nages de faire des \u00e9conomies et de pr\u00e9server, ainsi, leur pouvoir d\u2019achat.<\/p>\n\n\n\n

\u00abFace \u00e0 l\u2019inflation, il est devenu difficile aujourd\u2019hui de s\u2019offrir le luxe d\u2019un \u00e9quipement neuf, d\u2019autant plus, lorsqu\u2019il s\u2019agit des gros \u00e9lectrom\u00e9nagers comme les machines \u00e0 laver. C\u2019est pourquoi, nous nous sommes dit qu\u2019il fallait introduire un service de vente d\u2019appareils reconditionn\u00e9s, outre celui de la r\u00e9paration\u00bb<\/em>, indique le promoteur de WeFix, la seule startup de son secteur en Tunisie \u00e0 proposer \u00e0 ses clients des appareils reconditionn\u00e9s qui sont des produits de seconde main, remis \u00e0 neuf et revendus \u00e0 un tarif r\u00e9duit, avec une garantie.<\/p>\n\n\n\n

Pour faciliter l\u2019acc\u00e8s \u00e0 ces services, Sabri a mis en place une plateforme digitale WeFix, qui permet \u00e0 tout utilisateur r\u00e9sidant \u00e0 Tunis, Bizerte et Nabeul de remplir, en quelques clics, un formulaire en ligne afin de renseigner sur son adresse, le type d\u2019appareil endommag\u00e9 et la nature de la panne.<\/p>\n\n\n\n

Une fois le formulaire rempli, un technicien se d\u00e9place \u00e0 l\u2019adresse indiqu\u00e9e, en moins de 48h, afin de r\u00e9cup\u00e9rer l\u2019objet d\u00e9fectueux.<\/p>\n\n\n\n

La plateforme offre aussi, la possibilit\u00e9 aux clients de faire don de leurs appareils irr\u00e9parables. L\u2019objectif \u00e9tant d\u2019en extraire les pi\u00e8ces d\u00e9tach\u00e9es pour servir \u00e0 la r\u00e9paration d\u2019autres appareils \u00e9lectrom\u00e9nagers.<\/p>\n\n\n\n

Le tournant d\u00e9cisif de la Covid-19<\/h2>\n\n\n\n

Apr\u00e8s avoir cumul\u00e9 plus dix ans d\u2019exp\u00e9rience dans une entreprise sp\u00e9cialis\u00e9e dans la vente de distributeurs automatiques, Sabri se r\u00e9sout \u00e0 l\u2019id\u00e9e qu\u2019il \u00e9tait grand temps pour lui de voler de ses propres ailes. En pleine pand\u00e9mie de Covid-19, il d\u00e9cide de sauter le pas pour monter son propre projet.<\/p>\n\n\n\n

\u00abA l\u2019\u00e9poque, j\u2019ai \u00e9t\u00e9 tr\u00e8s sollicit\u00e9 par mon entourage pour r\u00e9parer leurs machines \u00e0 caf\u00e9, de par mon exp\u00e9rience dans le secteur de la distribution automatique. D\u00e8s lors, j\u2019ai d\u00e9couvert que la demande \u00e9tait de plus en plus croissante et que la r\u00e9paration \u00e9tait un march\u00e9 porteur\u00bb<\/em>, se souvient le jeune homme.<\/p>\n\n\n\n

A l\u2019en croire, les d\u00e9buts \u00e9taient difficiles car il n\u2019avait ni les ressources financi\u00e8res ni logistiques pour faire d\u00e9marrer son projet. Apr\u00e8s ces balbutiements, l\u2019entrepreneur en herbe juge indispensable de se tourner vers le Laboratoire de l\u2019\u00e9conomie sociale et solidaire (Lab\u2019ess) un incubateur qui fournit un appui financier et un accompagnement \u00e0 la cr\u00e9ation de startups.<\/p>\n\n\n\n

De fil en aiguille, il parvient \u00e0 mettre son projet sur les rails en septembre 2021 et \u00e0 recevoir le label Startup Act, quelques mois apr\u00e8s. Ce titre est accord\u00e9 par le minist\u00e8re des Technologies de la communication \u00e0 toute entreprise de droit tunisien qui respecte les crit\u00e8res de labellisation dont l\u2019innovation et la scalabilit\u00e9.<\/p>\n\n\n\n

Sabri se dit aujourd\u2019hui satisfait du chemin parcouru. A ce jour, son entreprise a r\u00e9ussi \u00e0 collecter une centaine d\u2019appareils usag\u00e9s et \u00e9viter pr\u00e8s de soixante tonnes de d\u00e9chets \u00e9lectriques.<\/p>\n\n\n\n

\u00abLe projet se d\u00e9veloppe bien dans la mesure o\u00f9 le nombre de clients ne cesse de cro\u00eetre de jour en jour. Nous sommes aussi, heureux de pouvoir contribuer \u00e0 notre mani\u00e8re au d\u00e9veloppement d\u2019un pays plus vert et plus propre. Nous sommes convaincus que le meilleur reste \u00e0 venir\u00bb<\/em>, s\u2019enthousiasme-t-il.<\/p>\n\n\n\n

A terme, le promoteur de WeFix ambitionne d\u2019\u00e9tendre ses activit\u00e9s \u00e0 tout le territoire tunisien et d\u2019\u00e9largir son champ d\u2019intervention pour inclure les appareils \u00e9lectroniques comme les t\u00e9l\u00e9phones et les ordinateurs.<\/p>\n\n\n\n

D\u2019apr\u00e8s Tap.<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

WeFix, la seule startup de son secteur en Tunisie \u00e0 proposer \u00e0 ses clients des appareils reconditionn\u00e9s qui sont des produits de seconde main, remis \u00e0 neuf et revendus \u00e0 un tarif r\u00e9duit. <\/p>\n","protected":false},"author":8,"featured_media":7071806,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[993,995,2433],"tags":[83508,84938,18180,10127,107586,43424,62643,107585],"class_list":["post-7071779","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conso","category-economie","category-tunisie","tag-bhar-lazrag","tag-economie-circulaire","tag-economie-sociale-et-solidaire","tag-labess","tag-sabri-cheriha","tag-startup-act","tag-tunisie","tag-wefix"],"yoast_head":"\nLa Marsa\u00a0: WeFix, la startup qui rend vie \u00e0 vos appareils \u00e9lectrom\u00e9nagers - Kapitalis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kapitalis.com\/tunisie\/2023\/03\/23\/la-marsa-wefix-la-startup-qui-rend-vie-a-vos-appareils-electromenagers\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La Marsa\u00a0: WeFix, la startup qui rend vie \u00e0 vos appareils \u00e9lectrom\u00e9nagers - 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