{"id":96147,"date":"2017-05-14T11:20:55","date_gmt":"2017-05-14T10:50:55","guid":{"rendered":"http:\/\/kapitalis.com\/tunisie\/?p=96147"},"modified":"2017-05-14T11:31:04","modified_gmt":"2017-05-14T11:01:04","slug":"pret-a-porter-ms-marion-habille-les-working-women","status":"publish","type":"post","link":"https:\/\/kapitalis.com\/tunisie\/2017\/05\/14\/pret-a-porter-ms-marion-habille-les-working-women\/","title":{"rendered":"Pr\u00eat-\u00e0-porter : Ms. Marion habille les working women"},"content":{"rendered":"

\"\"<\/p>\n

Salma Belkhodja, l’ing\u00e9nieure chimiste convertie au pr\u00eat-\u00e0-porter f\u00e9minin.\u00a0<\/em><\/p>\n

Ms. Marion, une marque de pr\u00eat-\u00e0-porter fra\u00eechement cr\u00e9\u00e9e en Tunisie, vient de d\u00e9voiler sa premi\u00e8re collection destin\u00e9e aux femmes dynamiques et\u00a0\u00e9l\u00e9gantes au travail.<\/strong><\/em><\/p>\n

Par Zohra Abid<\/strong><\/p>\n

<\/p>\n

Ce genre de code vestimentaire au f\u00e9minin ne d\u00e9file que rarement sur les podiums. Alors que les femmes, responsables ou pas et qui travaillent notamment dans les banques, les institutions des finances, l\u2019enseignement ou encore dans les agences de voyages, sont constamment \u00e0 la recherche d\u2019une tenue adapt\u00e9e \u00e0 leur boulot. Pas facile d\u2019en trouver dans nos boutiques pour les dames qui veulent affirmer leur\u00a0style de mani\u00e8re discr\u00e8te, sans jupes \u00e0 fentes ou d\u00e9collet\u00e9 plongeant.<\/p>\n

El\u00e9gance sobre et tenue adapt\u00e9e \u00e0 son rang<\/strong><\/p>\n

Deux semaines avant le lancement de son site web<\/a>\u00a0et de la mise en vitrine de sa collection compos\u00e9e de 18 mod\u00e8les qui seront vendus exclusivement chez Le Vestiaire, aux Berges du Lac 2, le 19 mai 2017, et le lendemain chez SuperSouk, \u00e0 l\u2019Avenue Fattouma Bourguiba, \u00e0 la Soukra (Ariana), Salma Belkhodja a rencontr\u00e9\u00a0des repr\u00e9sentants des m\u00e9dias pour leur parler de son projet qui vient de prendre forme et couleurs.<\/p>\n

La rencontre a eu lieu\u00a0\u00e0 La Maison de La Plage,<\/em> \u00e0 Marsa Cube, dans la banlieue nord de Tunis, un cadre idyllique, en bord de mer.<\/p>\n

\"Ms.<\/p>\n

Un\u00a0style \u00e0 la fois trendy et urbain.<\/em><\/p>\n

Salma Belkhodja a 30 ans et a de la suite dans les id\u00e9es. Elle a fait des \u00e9tudes dans des universit\u00e9s de renom dans l\u2019Hexagone et travaille actuellement comme ing\u00e9nieure en\u00a0chimie industrielle dans une firme p\u00e9troli\u00e8re.<\/p>\n

Rien donc, apparemment, ne la pr\u00e9disposait \u00e0 se lancer dans le monde de l\u2019habillement et de la cr\u00e9ation vestimentaire. Il faut dire qu\u2019en tant que femme active, elle a d\u00e9couvert un manque flagrant en mati\u00e8re de pr\u00eat-\u00e0-porter 100% tunisien destin\u00e9 aux femmes qui se veulent, \u00e0 la fois, chics, \u00e9l\u00e9gantes et imposantes par une tenue \u00a0sobre, loin des couleurs de fantaisie ou du\u00a0style froufrou pouvant attirer (ou d\u00e9tourner) l\u2019attention des coll\u00e8gues ou des clients.<\/p>\n

C\u2019est donc avec son associ\u00e9e, une autre jeune tunisienne qui travaille dans le secteur des finances, que Salma a r\u00e9uni un petit budget de 30.000 DT et cr\u00e9\u00e9 sa soci\u00e9t\u00e9, en d\u00e9cembre 2016, ainsi que le label\u00a0Ms. Marion. Malgr\u00e9 la connotation europ\u00e9enne de ce nom, il s’agit d’une griffe bien tunisienne.\u00a0Salma Belkhodja explique \u00e0 Kapitalis: \u00abParce que nous visons le march\u00e9 international.\u00a0Les v\u00eatements de bureau pour la gent f\u00e9minine sont quasi absents dans nos vitrines. On les trouve dans les grandes marques mais c\u2019est hors de prix. Les femmes pourront d\u00e9sormais trouver leur petit bonheur et \u00e0 prix \u00e9tudi\u00e9<\/em>\u00bb.<\/p>\n

\"C\u00e9line<\/p>\n

C\u00e9line Baud: \u00abDes tenues pour celles qui aiment bien \u00eatre dans leur peau au travail et en ville\u00bb.<\/em><\/p>\n

Un style frais\u00a0sur toute la ligne<\/strong><\/p>\n

C\u00e9line Baud,\u00a0la styliste de la marque, a abandonn\u00e9 une grande maison parisienne de pr\u00eat-\u00e0-porter pour venir en Tunisie, qu\u2019elle vient juste de d\u00e9couvrir en se lan\u00e7ant dans l\u2019aventure avec des filles de son \u00e2ge. La jeune styliste fran\u00e7aise a apport\u00e9 sa fra\u00eecheur et son esprit cr\u00e9atif.\u00a0Elle\u00a0dit que la Tunisie lui va tr\u00e8s bien et, si tout\u00a0marche comme pr\u00e9vu, elle choisira d\u2019y \u00e9lire domicile pour longtemps.<\/p>\n

Les premiers mod\u00e8les de Ms. Marion ont des coupes timides sans \u00eatre r\u00e9tros ou d\u00e9mod\u00e9s, avec des couleurs pastels comme le beige, le gris clair, le blanc, le bleu ou encore le tournesol. \u00abC\u2019est aussi la couleur des taxis, j\u2019aime bien cette couleur qui revient toujours au printemps et en \u00e9t\u00e9. Celles qui aiment bien \u00eatre dans leur peau au travail et en ville\u00a0se retrouveront dans le style \u00e0 la fois trendy et urbain de Ms. Marion<\/em>\u00bb, encha\u00eene C\u00e9line Baud avec le\u00a0sourire.<\/p>\n

\"\"<\/p>\n

Des couleurs pastels comme le beige, le gris clair, le blanc, le bleu ou encore le tournesol.<\/em><\/p>\n

Allez-vous vous occuper le segment des habits de grandes tailles, quasi introuvables en Tunisie? \u00abPour cette collection, on propose du 38 au 42 et en polyester de qualit\u00e9, aussi doux que du cachemire et qui ne se froisse pas. Nous allons d\u00e8s la collection automne-hiver travailler sur les petites et grandes tailles. Il y aura du 36 au 46<\/em>\u00bb, r\u00e9pond\u00a0la jeune styliste, contente d\u2019habiller les femmes en mondays, closing deal et pour les cocktails.<\/p>\n

Il suffit d\u2019ajouter,\u00a0selon son go\u00fbt, un petit accessoire pour \u00eatre \u00e0 la fois zen et in, sans ce plus qui pourrait casser l’image ou d\u00e9ranger.<\/p>\n

Pour les prix, les pantalons sont propos\u00e9s \u00e0 partir de 160 DT, les tops \u00e0 partir de 100DT et les robes \u00e0 partir de 180 DT.<\/p>\n

A voir la fourchette des prix propos\u00e9s ailleurs dans le m\u00eame style, celle des Ms Marion restent abordables. Ce qui est encore plus int\u00e9ressant\u00a0: celles\u00a0qui ne peuvent pas aller en boutiques peuvent passer commande via le site web de la marque.<\/p>\n","protected":false},"excerpt":{"rendered":"

Salma Belkhodja, l’ing\u00e9nieure chimiste convertie au pr\u00eat-\u00e0-porter f\u00e9minin.\u00a0 Ms. Marion, une marque de pr\u00eat-\u00e0-porter fra\u00eechement cr\u00e9\u00e9e en Tunisie, vient de d\u00e9voiler sa premi\u00e8re collection destin\u00e9e aux femmes dynamiques et\u00a0\u00e9l\u00e9gantes au travail. Par Zohra Abid<\/p>\n","protected":false},"author":7,"featured_media":96209,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[992,993,2433],"tags":[7711],"class_list":["post-96147","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-a-la-une","category-conso","category-tunisie","tag-pret-a-porter"],"yoast_head":"\nPr\u00eat-\u00e0-porter : Ms. Marion habille les working women - Kapitalis<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kapitalis.com\/tunisie\/2017\/05\/14\/pret-a-porter-ms-marion-habille-les-working-women\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pr\u00eat-\u00e0-porter : Ms. Marion habille les working women - Kapitalis\" \/>\n<meta property=\"og:description\" content=\"Salma Belkhodja, l’ing\u00e9nieure chimiste convertie au pr\u00eat-\u00e0-porter f\u00e9minin.\u00a0 Ms. Marion, une marque de pr\u00eat-\u00e0-porter fra\u00eechement cr\u00e9\u00e9e en Tunisie, vient de d\u00e9voiler sa premi\u00e8re collection destin\u00e9e aux femmes dynamiques et\u00a0\u00e9l\u00e9gantes au travail. 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